Walmart+
Walmart+ is a subscription service with two primary benefits. Our creative task was to relay these benefits, again and again, in fresh ways for social and digital channels.
Faces of Walmart+
“Influencer” Stories
Scripted videos designed to provide extended narratives that highlight the benefits and use cases of the service.
Text Talk
Social and display units to encourage service use from trial members, reactivate canceled members, and attract new members.
Doorbell Drops
Customer Testimonials
We combed through real customer testimonials to find, film, and extract the best bite-sized messages.
Week in the Life
Complete the Craving
Walmart+ feat. Spotify Premium
Creative messaging to promote Walmart+ after it added 6 free months of Spotify Premium music service as a new membership benefit.
Spotify Radio
Social Stories
Paid placements for Tik Tok, Instagram, and Facebook.